Can you remember this? "You're Soaking in it!" The classic Palmolive ads, featuring the ever-catty Madge the Manicurist always telling women how terrible their hands looked and how much they needed to use Palmolive dish soap to soften their hands. The commercials initially aired in America with actress Jan Miner playing the role, but New Zealand and Australia had there very own Madge played by Robina Beard. Madge appeared on television and in print for 27 years.